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Maersk Line nominated for Global Carrier Award at Containerisation International Awards 2015

Maersk Line has been nominated for sustaining success through innovation and service. In the face of industry challenges, Maersk Line continued to innovate and deliver. It also focused on delivering the basics: as well as having some of the most reliable services available, its commitment to delivering an excellent customer experience continued in the evolution of its Customer Charter and MyMaerskLine.

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There are six key elements that make Maersk Line the standout candidate for Global Carrier of the year:

  • Financial performance
  • The East-West Network offering incorporating 2M
  • Kotahi partnership
  • Continued reliability
  • MyMaerskLine
  • Customer Charter

Maersk Line delivered a US $2.3 billion profit for 2014, 55% up on 2013’s result. This was achieved despite rates decreasing by 1.6%, and was delivered through stronger than expected volumes and lower unit costs (driven through network optimisation and reducing operating costs). The company’s long term strategy remains to grow with the market, ensuring a sustainable approach.

This result was supported by a number of key innovations. The East-West network, Maersk Line’s offering incorporating 2M, is designed to be reliable, responsible, direct and comprehensive. At a time when the East-West trades are losing money due to higher costs and lower freight rates, innovations such as this mean that carriers can continue to deliver a quality, sustainable service long term, in turn allowing customers to take a longer view of their supply chains.

Another announcement in 2014 was the partnership with New Zealand freight and logistics company Kotahi, which pledged to provide Maersk Line with 2.5 million 20’ containers of exports for ten years from 1st August 2014. This deal allows Maersk Line to deploy 6,500 TEU vessels to New Zealand, ships which are more fuel-efficient on a per-container basis than existing vessels. This will help reduce the carbon footprint of New Zealand exports using ocean freight by 22% per container unit compared to the existing New Zealand industry average.

In technology, too, Maersk Line is at the cutting edge of the container shipping industry. MyMaerskLine sets the benchmark for online booking platforms, with many customers using it to manage their bookings and over 80% of all on-line bookings confirmed within 20 min. This frees up the frontline customer service teams to offer a deeper, more personnel level of service to customers, and allows those customers that want it a quick and easy way to control their cargo.

Maersk Line continues to top the industry when it comes to reliability. Throughout 2014 independent analysts such as SeaIntel and Drewry regularly named Maersk Line as the top performing carrier for reliability. SeaIntel named Maersk Line most reliable in 2014 with a score of 83.7%, against an industry average of 72.2%. Drewry named Maersk Line most reliable for Q4 2014, with an average on-time performance of 80%.

Underpinning Maersk Line’s performance and innovations is the Customer Charter, its commitment to a standard level of service. Based on what customers have told the company constitutes excellent customer service, the Charter aims to improve accuracy and turn time for Maersk Line customers. In 2014, the Charter was rolled out to individual customers to give them personalised data and allow them to have a clear picture of the level of service they were receiving from Maersk Line.

Ultimately all these innovations point to one thing – delivering a quality, sustainable service for Maersk Line’s customers.

India welcomes first shipment of Polish apples

Poland is looking for additional markets for the exports of its fruits and Maersk Line steps in as a solid partner to facilitate these shipments.

Polish Story

​Production of fruits is an important segment of Polish agriculture and Poland is actually the world’s largest exporter of apples. Poland is looking at potential new markets outside of Europe and with that aim in mind, Polish Fruit Growers Association embarked on an ambitious plan to target India, Vietnam, Thailand, Malaysia, Singapore and other countries across Asia and Maersk Line in Poland clearly saw this as an opportunity to boost reefer shipments to that part of the world.

Apple Project bringing fruit

A cross-functional team was established in Poland last year to assess the potential in the market, gain more expertise in handling apples in light of future shipments and establish close links with producers and exporters. This networking has brought results and last month marked an important milestone, with the first ever shipment of Polish apples reaching India on 28th March.

Imported by the Indian company Yupaa and supplied by a family-owned Polish producer Fruitland, the first containers of Royal Gala apples arrived with Maersk Line at India’s Nhava Sheva port and Yupaa’s Parth Karvat told Asiafruit Magazine the company was very encouraged by the outturns. “This was a first trial to check the fruit quality, packaging and safe arrival,” confirmed Mr Karvat. “Based on this good experience, we are working on a programme now.”

Yupaa is confident that Polish apples will perform strongly in the Indian market, not least given their competitive pricing. “Royal Gala is a variety Indian consumers are well aware of, so Polish apples can be popularised very easily,” said Mr Karvat to Asiafruit. “Polish apples are reasonably priced, which will be attractive to Indian consumers.”

A matter of taste

“There is a significant potential in the apple business and we expect this to multiply year on year”, shares trade manager Daison Souza. The volumes will also depend on the availability of the Royal Gala apple variety in Poland, which is the preferred type of apple in India. Polish apples have traditionally supplied the local and European markets, where less sweet varieties are preferred, whereas Indian consumers have a special taste for sweeter and redder varieties of the fruit.

Daison remains confident that we can further explore this potential. Although these shipments are still in the trial phase, staying close to shippers in Poland and importers in India will be crucial for growing this business.

Maersk Line shows strong, long-term commitment to Papua New Guinea

Maersk Line’s PNG Express service connects importers and exporters to Maersk Line’s global network, offering them the ability to move containers across the globe with the leading carrier in the industry, and in turn providing a world of opportunity for Papua New Guinea to increase competitiveness on the world stage of trade.

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Maersk Line has been operating in Papua New Guinea (PNG) since 2011, and are committed to a long-term and growing presence here. To commemorate this milestone and their sustained commitment to PNG, Maersk Line welcomed Maersk Alabama – Maersk Line’s first US vessel to call Papua New Guinea.

Maersk Alabama, a geared containership, was built in 1998 with a capacity of 1,068 TEU. She became part of Maersk Line’s U.S. Flag fleet in November of 2004.

“Maersk Line’s and Inchcape’s business has grown substantially over the years in PNG, which is one of the fast-growing markets in the world.” explains Nicolaj Noes, Managing Director of Maersk Line –Australia and Papua New Guinea. “We are committed to PNG for the long-term, and are proud to be contributing to the country’s economic growth by connecting PNG to the rest of the world. The Maersk Alabama vessel with her greater capacity supports that ambition and extends our commitment to this important growth market”.

“We are encouraged at the increasing trade between the United States and Papua Guinea. I commend Maersk Line for its role in facilitating this growth.” Walter North, the US Ambassador to Papua New Guinea said.

Peter O’Neill, Prime Minister of Papua New Guinea stated “A robust supply chain, supported by an integrated and efficient ocean transportation network, enables Papua New Guinean exporters and importers to be competitive internationally. This is an important connection between our local economy and the global market. We welcome Maersk Line’s operations in Papua New Guinea and encourage their ongoing engagement to grow our economy and create jobs.”

The vessel Maersk Alabama voyage 1505 called Port Moresby on 13th April. To celebrate the occasion, Maersk Line hosted esteemed dignitaries including the Prime Minister Peter O’Neill, the US Ambassador Walter North, media and special guests at Port Moresby.

Maersk Line nominated for CSR award at Containerisation International Awards 2015

The nomination has been received by Maersk Line for the support offered to Ebola-stricken West Africa with continued services, extra equipment, and a USD 1 million UN donation. 

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At Maersk Line, we believe that we are more than the sum of our vessels. We play an important role in the communities where we operate, also in times of crisis. In 2014, Maersk supported Ebola-stricken West Africa with continued services, extra equipment, and a USD 1 million UN donation.

Just as important was our commitment to keep trade lanes to Ebola-hit countries remain open so that businesses could continue to operate, and sustained food supplies and products could be provided. Local efforts by Maersk have included:

  • Continued weekly calls to Guinea, Liberia and Sierra Leone with Maersk Line dedicating four vessels in one specific loop to support trade into these countries.
  • APM Terminals in Monrovia, Liberia continued operating the port while taking necessary precautions under advice of the WHO to ensure the safety of employees.
  • In October 2014, APM Terminals Monrovia built and handed over an Ebola treatment centre to the Liberian government. The camp consists of 50 tents for up to 100 patients, as well as ten tents to be used as offices for doctors and administrative staff. The tents were made using plastic liners donated by Maersk Line. The camp includes showers, toilets, a disposal site and a visitor centre.

Despite the threat of Ebola, we have a social responsibility in the countries we operate in. This includes maintaining open trade lanes for the local economy and also for the supply of aid and relief cargo. We have been in West Africa for many years and will continue to be, and this is our way of committing to the region.

Maersk Line’s first owned feeder ship calls Haiphong

Nicolai Maersk, with a capacity of 2274 twenty-foot containers (TEU), is the first feeder vessel owned by Maersk Line to call at Tan Vu port, Haiphong. The ship sailed from Cai Lan and made its first call at the Tan Vu port on 10 April 2015. The ship is deployed on Maersk Line’s NV5 service connecting Haiphong to other ports in Vietnam, Singapore and Tanjung Pelepas (Malaysia).

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Nicolai Maersk is the biggest ship calling at Haiphong port so far. This is a first voyage of Maersk Line’s upgraded NV5 service, and the ship’s capacity is 35,000 tons and is 30% more compared to previous ships used on this service.

By deploying the bigger feeder vessel, Maersk Line emphasizes its commitment to the Vietnam market in terms of continued development and support of international trade for the country.  “We are very optimistic about our long-term development in Vietnam as Maersk Line is still leading the market after 24 years. We are confident of Vietnam’s strong growth potential and the government’s commitment on the sustainable and stable development of the economy”, said Bich Nguyen, General Director, Maersk Vietnam.

Senior executives from the Maritime and Port Authority of Haiphong joined Maersk Line and its sister company, MCC Transport for a small celebratory event to commemorate this milestone port call event. This event remarks the collaboration between Maersk Line and Haiphong port in bringing increased feeder capacity to the port.

The NV5 service is one of Maersk Line’s biggest feeder services in Vietnam, contributing to the flow of imports and exports for the country. The main growing commodities carried on the service include garments, footwear and electronics.

The Nicolai class of Maersk Line’s container ships is custom-designed with an efficient capacity of 2320 TEU, and is suitable to meet the high demand for feedering capacity in North Vietnam. “The volumes at Haiphong has seen positive growth of about 15% year-on-year, hence the upgrade of our NV5 service is necessary. By deploying this bigger ship, we will like to show our commitment to the development of trade in North Vietnam. We will continue to expand our network and services in Vietnam in line with the market demand to add more value to our customers”, Bich comments.

Maersk Nicolai departed the Haiphong port on Sunday after 40 hours working. The ship calls Haiphong on a bi-weekly schedule. The ship’s port of calls are Haiphong, Danang, Tanjung Pelepas (Malaysia) and Singapore. Nicolai Maersk sets start for upcoming vessels with more than 190m in length to call Haiphong port.